Duff Anderson

Duff Anderson is responsible for research, development and knowledge delivery at iPerceptions. Duff is a leader in designing and implementing online research methodologies, and was instrumental in the original development of iPerceptions’ webValidator solution and its strategic focus. From 1995 to 2000, Duff held the position of Director of Development at Capability Snapshot Inc., where he was responsible for leading the company’s transition from hard copy and telephone-based surveying to online surveying, reducing costs and increasing profitability. Duff is a forward-thinker and a compelling speaker, who has presented at many industry events and participated in various panel and roundtable discussions.