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Zuddl Deploys Autonomous Event Agents and Expands US Sales

By Zero G Talent•

Zuddl is expanding its go-to-market and growth engineering teams as it shifts its unified event management software toward autonomous AI agents. The Hyderabad-headquartered startup, founded in 2020 and backed by Y Combinator's S20 batch, raised $13.35 million in Series A funding led by Alpha Wave Incubation and Qualcomm Ventures, alongside GrowX Ventures and Waveform Ventures, as reported by TechCrunch and YourStory.

The 120-person company began as a virtual and hybrid conferencing platform built to manage internal corporate meetings, roadshows, and client summits. Its customer base includes enterprises such as Microsoft, Google, ServiceNow, Zylo, Postman, TransPerfect, and the United Nations. Zuddl is now pushing beyond passive event hosting, rolling out features that use AI agents to automate landing page setup, registration quality assurance, and cross-functional attendee nomination.

The Autonomous Event Team

Most enterprise event operations require piecing together disjointed software stacks for registration, ticketing, onsite operations, mobile applications, and post-event analytics. In an interview and demonstration hosted by Julius Solaris, co-founder and CTO Vedha Sayyaparaju explained that Zuddl's current product strategy focuses on automating the repetitive mechanics of running event programs.

Rather than asking marketers to supervise every step through a chat interface, Zuddl's event agents operate within pre-defined operational guardrails. A brand kit extractor pulls logos, typography, color palettes, button styling, and tone of voice directly from a company website or deck. The platform also enables organizations to codify recurring event playbooks—such as executive dinner series or field roadshows—into automated checklists. If an agent lacks confidence on a specific task, it marks the item as pending human review rather than executing without oversight.

The system also incorporates Smart Tables, which centralize cross-functional workflows like lead nominations from Salesforce. Non-licensed collaborators can review attendee lists, approve content sessions, and view AI-summarized alignment scores within a unified sheet. In a separate presentation with Julius Solaris, Sayyaparaju detailed how browser automation agents handle QA testing by submitting dummy attendee profiles, validating calendar holds, and generating screenshots of confirmation emails across varied attendee paths.

Founders and Background

Zuddl was founded in May 2020 by Bharath Varma and Vedha Sayyaparaju.

Varma, who studied economics, previously spent seven years running Phoenix Live, an event agency founded in 2014 that managed large conferences and brand experiences for clients including Microsoft, Deloitte, Google, and HSBC. Phoenix Live also co-owned major festival properties such as Riders Music Festival and Life in Color.

Sayyaparaju studied computer science and engineering at the Massachusetts Institute of Technology, earning bachelor's and master's degrees. Before co-founding Zuddl, she worked as a software engineer on early product teams at Facebook, Pinterest, and Blend. At Zuddl, she leads technology and product architecture, directing the company's shift toward autonomous workflows.

Hiring Push in US Sales and India Engineering

Zuddl's current hiring activity concentrates on building a structured outbound sales team in the United States while scaling experimentation engineering from India.

On the revenue side, the company is recruiting an Enterprise Account Executive ($250,000 - $320,000) to manage complex sales cycles with enterprise stakeholders, requiring travel for client meetings and events. To support outbound pipeline generation, the company has opened two leadership roles: a Manager, Sales Development ($150,000) and an SDR Manager ($100,000 - $160,000). Both leadership positions operate as player-coach roles where managers carry personal quotas during their first quarter. The Utah-based SDR manager position requires transitioning to on-site work in Utah in 2027. Supporting this group is a remote Sales Development Representative (SDR)- US Location, tasked with researching leads, running discovery calls, and coordinating territory strategy with account executives.

On the technical side, Zuddl is hiring a Lead - Growth Engineering (₹2,000,000 - ₹3,500,000) based remotely in India. The role focuses on building systems and workflows that shorten decision latency, automate end-to-end operational tasks, and eliminate engineering bottlenecks across marketing experimentation.

Open Roles at Zuddl

Role Location Work Mode Salary
Enterprise Account Executive UT, US / Remote (UT, US) Remote $250,000 – $320,000
Manager, Sales Development UT, US / Remote (UT, US) Remote $150,000
SDR Manager US / Remote (US) Remote $100,000 – $160,000
Sales Development Representative (SDR)- US Location US / UT, US / Remote (US; UT, US) Remote Not listed
Lead - Growth Engineering IN / Remote (IN) Remote ₹2,000,000 – ₹3,500,000

See all open roles at Zuddl