Beryl Porter

Beryl Porter is the Executive Vice President of Marketing and Merchandising at Sony Music Entertainment. Beryl Cohen Porter is a respected merchandising and marketing expert with 20+ years of experience in eCommerce and multi-platform audience building. Smart; experienced, results driven, and conceptually strong problem solver with the ability to draw creative and insightful conclusions and implement system-wide plans for improved performance. Skillful developer of strategic branding across all channels of distribution, including Direct, Online, Social Media and Offline Multi-channel Marketing. Strong track record of course-correcting business strategy and improving business metrics.