Who gets hired and onto which teams
Codingal's job board lists eight open roles. Four carry "Business Development" in the title. Zero are in engineering or design.
The company's About page describes a community led by women educators building teaching careers across operations, sales, marketing, design, and engineering. The roles it actually posts on Zero G Talent cluster in three functions: sales, marketing, and operations, with a single customer-service opening rounding out the mix. This guide maps who gets hired, what the work pays, and how candidates move through the process at the Bengaluru-based edtech company incorporated in 2021 with 159 employees as of March 2026.
The hiring mix is heavily weighted toward business development. Two intern roles pay INR 22,000–25,000 per month. A Business Development Associate (Renewals) and a standard Business Development Associate each band at INR 400K–600K annually. A Senior Business Development Associate sits at the same band — a signal that title inflation outpaces pay differentiation. Marketing shows up once, as a Performance Marketing Specialist at INR 600K–900K, the widest band on the board and the only one that tops INR 900K. Operations appears as a Student Ops Intern at a fixed INR 22,000 monthly. The lone customer-facing role outside sales is a Customer Service Associate working U.S. shifts, banded at INR 400K–550K.
All eight postings are located in Bengaluru, Karnataka. The company's Rocketreach profile lists 785 employees and a management team that includes HR Manager Shriya Tamang and Shivam Mahajan, but the board data shows only two founders, Satyam Baranwal and Vivek Prakash. The discrepancy in headcount (159 in Tracxn's March 2026 filing versus 785 in third-party data) suggests either rapid recent growth or a definition mismatch between core team and extended contractor network. What the board data makes concrete is the shape of that growth: a sales engine fed by a pipeline of interns and associates, a marketing function focused on performance channels, and an operations layer staffed at the entry level. Engineering and design may exist inside the company (the About page says they do), but they aren't where Codingal is hiring right now.
What it pays
Codingal's compensation bands cluster around three tiers: intern stipends in the low-20s (thousands per month), associate-level roles in the 4–6 lakh annual range, and a single specialist band at 6–9 lakh. The company's own job board, the freshest source, lists eight openings with explicit ranges.
| Role | Band (annual unless noted) | Source |
|---|---|---|
| Business Development Intern | ₹2.64–3.00 lakh (₹22K–25K/mo) | Board |
| Student Ops Intern | ₹2.64 lakh (₹22K/mo) | Board |
| Business Development Associate (Renewals) | ₹4–6 lakh | Board |
| Senior Business Development Associate | ₹4–6 lakh | Board |
| Customer Service Associate (US Shift) | ₹4–5.5 lakh | Board |
| Business Development Associate | ₹4–6 lakh | Board |
| Performance Marketing Specialist | ₹6–9 lakh | Board |
At the bottom, three intern roles pay a tight monthly stipend: Business Development Intern at ₹22,000–23,000, a second at ₹22,000–25,000, and Student Ops Intern at a flat ₹22,000. Annualized, that's roughly ₹2.6–3 lakh — entry-level by any measure.
The next rung holds four associate positions, all posted between ₹4–6 lakh per year: Business Development Associate (Renewals), Senior Business Development Associate, Customer Service Associate (US Shift), and Business Development Associate. The "Senior" prefix on the BD role doesn't widen the band.
Only one role breaks above the associate ceiling: the Performance Marketing Specialist at that level. That 50% spread suggests the company is still calibrating what the role is worth, or that experience variance within the title is wide.
Third-party aggregators paint a similar floor but a murkier ceiling. Indeed reports a monthly range of ₹12,257 (HR Intern) to ₹26,557 (Sales Associate), annualizing to roughly ₹1.5–3.2 lakh. Glassdoor pegs the average Codingal salary in India with a wide variance, citing ₹5.27 lakh for Business Development roles and $29/hour for Online Coding Instructors. Indeed also lists a Teacher at ₹34,375/month (five reports), or ₹4.12 lakh annually, consistent with a curriculum-focused contractor rate. The board data is narrower and more current; the aggregators blend older submissions, contractor roles, and possibly misclassified titles. Candidates negotiating should treat the associate band as firm, since the company has posted the same range across four distinct listings, and ask what metrics move a marketing specialist from ₹6 lakh to ₹9 lakh.
How the hiring process works
The pay bands shape who applies and how they're tested. Codingal's interview process appears straightforward for technical candidates, based on two Glassdoor accounts. One reviewer from May 2026 described it as "very simple": simple coding exercises that, if done properly, qualify you for the next step. Another from November 2025 reported introductory questions followed by basics, such as loops and arrays, then a task to code a calculator in their preferred language. Neither account mentions system design, take-homes, or panel rounds. That simplicity aligns with the company's size (159 employees per Tracxn) and the roles currently on the board: sales, marketing, and operations, not the engineering-heavy slate that typically demands LeetCode-style screens.
For non-technical tracks, the board's salary bands (INR 400K–600K/yr for associates, INR 22K–25K/mo for interns) suggest early-career hires where aptitude and communication weigh heavier than portfolio depth. Codingal's founders, Satyam Baranwal and Vivek Prakash, built the company on a coding-education model; they know what a teaching-oriented operator looks like. Candidates who show they can explain concepts simply, whether debugging a student's loop or walking a parent through a renewal, signal the right instinct.
What gets a candidate through at Codingal today? For technical roles: clean solutions to basic problems, explained clearly. For business roles: evidence you've owned a metric, such as pipeline generated, conversion improved, or tickets resolved, and can articulate the levers you pulled. The company hires in Bengaluru, on-site per the listings. Show up prepared to demonstrate the actual work, not the interview-game version of it. That's the signal that survives whether the next screen is a human or a model.
Where the work happens
All of it runs from one floor in HSR Layout. Codingal operates from a single physical office at No 677, 1st Floor, 27th Main, 13th Cross, HSR Layout, Sector 1, Bangalore 560102 — a startup-dense corridor in the city's southeast. Craft.co confirms one office location. Every role posted to this board in the last year lists "Bengaluru, KA, IN" as the work location, from Performance Marketing Specialist to Customer Service Associate (US Shift). The team counted that same headcount per Tracxn, though SignalHire shows 529; the discrepancy likely reflects contractor vs. payroll definitions or timing differences.
The office houses the full go-to-market engine. Sales, business development, renewals, performance marketing, student operations, and customer support all sit in HSR Layout. The Business Development Associate, Senior Business Development Associate, and Business Development Associate (Renewals) roles share the same INR 400K–600K/yr band, suggesting a compact sales floor running acquisition and retention side by side. Marketing hires like the Performance Marketing Specialist at that level operate from the same space. Intern pipelines, including the Business Development Intern, Business Development Intern, and Student Ops Intern, all anchor in Bengaluru at INR 22K–25K/month.
The "US Shift" customer service role signals how the office runs: a Bengaluru-based team covering North American hours for a global student base. Codingal's own locations directory lists dedicated pages for the United States, United Kingdom, Canada, Australia, Japan, Germany, and dozens more, but these are market landing pages, not satellite offices. The company sells globally from that same address. The founding duo, Vivek Prakash and Satyam Baranwal, both IIT alumni with prior edtech exits (HackerEarth, Skillovate), built the model this way: centralized operations, distributed demand.
No public filing or job posting indicates a second lease, a WeWork expansion, or a hybrid hub in Mumbai, Delhi, or overseas. The 48% revenue CAGR through FY2025 (₹10–50 Cr) has been managed from this address. For candidates, the implication is straightforward: you work in Bengaluru, you collaborate in person with the full commercial team, and you support a global student roster without relocating. The office is the company.
Who thrives here
That physical concentration shapes who lasts. Candidates who need geographic flexibility or refuse to work Indian hours for US-shift customer coverage will not last. The compensation bands reinforce the profile: associate-level BD roles cluster at INR 400K–600K annually; the renewals specialist and senior associate sit in the same band, suggesting promotion comes from volume and retention metrics, not title inflation. The performance marketing role at INR 600K–900K/yr is the only specialist track above that floor. Intern stipends hold steady at INR 22,000–25,000/month across BD and student operations — a pipeline that feeds the associate ranks. People who treat an internship as a three-month audition, not a resume line, convert.
The founders started the company in 2021. A 159-person headcount after five years means each hire carries disproportionate weight. The board shows zero engineering, product, or design openings — those functions either sit elsewhere, are contracted, or are filled off-board. Candidates who thrive here are comfortable operating in a commercial engine where product is a given and distribution is the variable.
That same customer-facing position signals a specific tolerance: night shifts in Bengaluru, supporting a North American customer base. That schedule filters for people who can maintain energy and empathy at 2 AM IST. The "freshers only" tag on that posting also marks a willingness to train raw talent — but only for roles with scripted playbooks. Senior BD hires, by contrast, are expected to bring a pipeline or close rate on day one.
Marketing hires face a different test. The single performance marketing slot at nearly double the associate band implies ownership of paid acquisition targets with minimal hand-holding. No brand marketing, content, or SEO roles appear. The person who fills that seat will live in CAC/LTV spreadsheets and creative iteration cycles, not campaign decks.
What the board doesn't show is equally telling: no people ops, no finance, no legal, no technical hiring. At 159 people, those functions are either fractional, handled by founders, or outsourced. Generalists who can absorb adjacent work, such as a BD associate who drafts their own contracts or a marketing specialist who manages vendor relationships, outlast specialists waiting for a department to form.
The About page still says that phrase about women educators. The job board hasn't posted either in months. The gap between the two is where Codingal actually hires.
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