
New Markets Strategy
Austin, TX at a glance
- Rent
- #25 of 51$2,300/mo-15% vs US avg
- Weather
- #13 of 51194 mild days142 hot · 0 cold
- Income tax
- #51 of 51NoneTexas
What you need
- 4+ yrs consulting, investment banking, or startup experience
- First-principles analytical problem solving
- Stakeholder management across utilities, regulators, vendors
- Delivered complex multi-stakeholder projects
- Power markets and regulatory familiarity preferred
What you'll do
- Build expertise in de-regulated markets for distributed batteries
- Maintain new market opportunity backlog, educate team
- Own business case for new market entry
- Lead cross-functional launch of new markets
- Drive enrollment, capacity, and operational KPIs
About Base
Base is America’s next-generation power company. We’re rebuilding the foundation of modern civilization–electricity–by deploying a vast network of distributed batteries that is transforming today’s fragile, centralized grid into a resilient and abundant system. We are engineers, operators, and creatives solving some of the most complex, interdisciplinary challenges of our time.
About the Role
We are seeking a strategic operator to catalyze Base’s growth in new markets. This role will develop Base’s perspective on new domestic and international markets from first principles, get the team to a ‘yes’, and support a cross-functional team to stand up businesses in new geographies.
This role will translate a deep expertise in distributed energy storage markets into actionable business cases and drive those opportunities to decision and action. You will not move on to the next idea when the team has aligned to move into a market, but be accountable for making it happen alongside Deployments, Growth, Software, Hardware, and Policy.
What You’ll Do
Become Base’s internal expert on where we can build large, attractive businesses in de-regulated domestic and international markets.
Develop and maintain the backlog of new market opportunities for our distributed battery business, educating the team on what geographies are ‘on deck’.
Own the business case for taking Base to a new market.
Project-manage a cross-functional team to initiate a new market by translating the business case into actionable workstreams that will be owned by Base’s Functions (e.g., Deployments).
Set, track, and deliver against internal and external performance targets, including enrollment, installed capacity, and operational KPIs..
What You'll Bring
4+ years of experience in consulting, investment banking, or startup environment.
Structured problem solving and analytical capabilities that start from first principles.
Strong communication and stakeholder management skills, with the ability to coordinate across utilities, regulators, internal teams, and vendors.
High ownership and a demonstrated track record of delivering complex, multi-stakeholder projects and initiatives. This could be in a startup, product management, consulting, or other environment.
Familiarity with power markets, utilities, and regulatory constructs is preferred.
A low ego.
About the Team
Our team is building and scaling Base’s new businesses. With a focus on finding and developing new regulated (utility partnerships), de-regulated (this role), and bi-lateral (e.g., large loads) growth opportunities, we seek new avenues for demand for Base’s distributed storage technology. The work directly advances Base’s mission by turning concepts into operational, grid-integrated storage deployments that deliver measurable impact. The challenges are high-stakes and detail-driven, requiring strong ownership across timelines, stakeholders, and technical dependencies. An exceptional candidate will be excited by the change to turn the complexity and uncertainty of today’s grid into opportunity.
Please note: Base is a startup, which means priorities shift and evolve quickly. Your role may expand or change based on the needs of the business at any given time, so the responsibilities listed may not be exhaustive.
Our Values
First Principles Thinking: Question assumptions. Principles > rules.
Operate at Base Pace: Focus on what matters, act quickly, and learn by doing.
Give & Get Feedback: Be direct, be humble, and maintain a growth mindset.
Everyone’s an Owner: Follow through on commitments and own results.
Strong Opinions, Loosely Held: Drive clarity and make calls with imperfect information.
Committed to the Mission: Rebuilding the grid is a big challenge. We work hard because we care deeply about the impact we’re creating. We work in-person. It’s not a 9-to-5. We are all-in.
Fun & Optimism Coexist with Grit: Collaboration and celebration coincide with the intensity of building real things.
Do the best work of your life at Base.
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About Base Power Company
Base is building the future of American power. The grid is the largest, most complex machine in the world. But it’s aging, struggling to keep up with today’s demand, and is unprepared for our electrified future. Base is modernizing the grid as the first engineering-led, technology-driven power company. We’re deploying a nationwide network of distributed batteries that strengthens critical infrastructure and saves Americans money. Our team of engineers, operators, creatives, technicians, and electricians design and deploy systems at speed. If you want to tackle the problem that will define this century and shape the future of American energy, now is the time. Join us.
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