Head of Marketing

Array Labs•Palo Alto, CA 94301, US• Full Time

Posted 4 months ago• Sales & Marketing

Compensation

$200,000–$300,000/year

Job Description

Array Labs is a fast-moving startup developing advanced radar satellites to help organizations better understand, monitor, and manage change in the physical world.

As our very first marketing hire, you will play a central role in translating technical systems and concepts into compelling narratives, across product, brand, storytelling, and corporate communications.

You will be instrumental in helping Array Labs inspire, inform, and engage a diverse target audience, ranging from Fortune 500 customers and the world’s biggest technology companies to investors, engineers, scientists, policymakers, Allies, and the general public.

Responsibilities

Define and execute Array Labs' brand strategy, narrative development, and positioning across Physical AI, Infrastructure, Industrial, and Government/Defense markets

Develop GTM and channel strategies in partnership with CBO & Head of BD, helping to define the optimal mix of direct, partner, and channel strategies

Execute integrated campaigns that drive awareness, pipeline generation, and customer acquisition

Build and lead a nimble, agile, and high-performing marketing team; establish processes and KPIs that enable rapid execution and continuous improvement

Work with Design to activate and scale operations, including product marketing, talent brand, demand generation, content strategy, and communications

Lead editorial initiatives, executive visibility programs, and media relations to establish Array as category leader in key markets

Assist with the creation of sales enablement materials, customer success stories, and technical content that serve our key strategic constituencies

Manage marketing budget with disciplined ROI tracking; forecast marketing's contribution to pipeline and revenue growth

Work closely with sales, product, and BD teams to align marketing strategy with commercial priorities and strategic initiatives

Basic Qualifications

7-10 years of consumer, B2G, or B2B marketing leadership experience, with at least 3+ years in a director-level role or equivalent leadership position

Proven ability to develop and execute integrated marketing strategies that drive brand awareness and revenue growth in complex markets

Exceptional communication and presentation skills; ability to simplify complex technology and communicate clearly to diverse audiences (technical and non-technical)

Thrives in fast-paced, high-growth environments with changing priorities

Comfortable balancing strategic vision with hands-on tactical execution

Preferred Skills and Experience

A strong perspective on what makes a good story

Experience in creative, new media

A background in scaling marketing at startups and/or high-growth public technology companies

Prior exposure to fundraising with VCs and strategic investors

Background in product marketing for emerging technology or complex systems, and/or strategic positioning or market research in frontier tech domains

ITAR Requirements: To conform to U.S. Government space technology export regulations, including the International Traffic in Arms Regulations (ITAR) you must be a U.S. citizen, lawful permanent resident of the U.S., protected individual as defined by 8 U.S.C. 1324b(a)(3), or eligible to obtain the required authorizations from the U.S. Department of State.

Equal Opportunity Employer: Array Labs is an Equal Opportunity Employer. Employment decisions are made on the basis of merit, competence, and job qualifications and will not be influenced in any manner by gender, color, race, ethnicity, national origin, sexual orientation, religion, age, gender identity, veteran status, disability status, marital status, mental or physical disability or any other legally protected status.

Interview Process: Candidates can expect 2–4 weeks of interviews including virtual and on-site discussions.

Why you should join Array Labs: We're solving one of the hardest sensing problems in the world—from space. Our team is mission-driven, highly technical, and deeply collaborative. If you're excited by building technology that can reshape how humanity understands our planet, we’d love to hear from you.