Go-to-Market (GTM) Associate

We’re hiring a Go-to-Market (GTM) Associate to help us build and improve our outbound engine.

This is a hands-on role for someone early in their career — including exceptional new grads — who wants to learn quickly, work closely with GTM leadership, and help build a modern go-to-market motion from the ground up. You’ll support experiments across targeting, messaging, campaigns, and follow-up, while helping turn what works into repeatable systems.

You’ll work directly with our Growth/GTM Lead and help translate GTM hypotheses into campaigns, conversations, and learnings.

What you’ll do

• Build target account and lead lists using tools like Apollo
• Support outbound experiments across segments, messaging angles, and GTM hypotheses
• Help identify and operationalize signal-based outbound opportunities
• Write, refine, and test outbound messaging across email and LinkedIn, often using AI tools to improve speed and quality
• Set up and launch campaigns using tools like Instantly
• Monitor inboxes and campaign replies, follow up consistently, and respond on behalf of the team when appropriate
• Qualify interest, handle straightforward objections, and book meetings with the right people on our team
• Track outcomes across experiments and campaigns, surface learnings, and help improve performance over time
• Maintain strong hygiene across GTM systems and workflows
• Help identify opportunities to automate repetitive work using AI and other tooling as we scale

What we’re looking for

• Early-career candidate, including exceptional new grads
• Strong written and verbal communication skills
• High attention to detail and strong organizational habits
• Comfortable working in a fast-moving startup environment with ambiguity
• Interested in outbound, growth, and go-to-market execution
• Comfortable learning new tools and systems quickly
• Excited to use AI in day-to-day work
• Persistent, resourceful, and focused on outcomes
• Able to work with meaningful overlap during Pacific Time business hours

Nice to have

• Exposure to outbound sales, growth, lead generation, recruiting, or other execution-heavy work
• Familiarity with tools such as Apollo, Clay, Instantly, LinkedIn, and CRM systems
• Experience writing or refining prospecting copy
• Experience tracking performance metrics and learning from experiments

What success looks like

In your first 90 days, success means helping us establish a repeatable outbound execution cadence. That includes supporting a steady weekly flow of experiments, reliably shipping campaigns, closing the loop on learnings, and ramping toward consistent meeting generation.

Location

Remote in the United States. We have a strong preference for candidates based in or near the San Francisco Bay Area.

Compensation

Compensation includes base salary plus performance-based variable compensation tied to outcomes.