Taiv
AI-powered tech that makes business TV smarter, engaging, and profitable.
About the Company
What We Do
Taiv transforms awareness ads into performance marketing. Our computer vision algorithms are able to replace live TV commercials in bars and restaurants with targeted and measurable ads. We work with over 1,000 venues and many fortune-1000 advertisers like AbInBev, Coke, Pepsi, ESPN, and more.
Why It Matters?
Taiv makes businesses more fun, engaging, profitable, and easier to manage for patrons, business owners, and advertisers.
Our product is free for venue owners - we cover the cost of the hardware, install, and maintenance. They get to promote their own house advertisements, automate their TV systems, and access our streaming, trivia, and automation. We also give them control, for the first time ever, over which brands are allowed to advertise on their TVs. Whenever we run an ad, we share some of the revenue with the venue owner. We send a check to thousands of small businesses each month to help them generate incremental revenue.
Cool, But How Does It Work?
We partner with bars and install custom hardware, which attaches to their cable box and uses computer vision to detect commercials in real-time (more about that below). When it cuts to commercial break, we dynamically insert ads that are perfect for that environment. We're also able to measure sales results based on point-of-sale data to provide closed-loop attribution - a first in our industry.
Check it out:
We’re a 40-employee in-person team who genuinely enjoy working together. We look for smart, passionate, and driven people who want to build something amazing. We have a fun culture and strive to create an easy-going work environment. We’ve raised a Series A and are one of the fastest growing companies in Canada.
Tech Stack
Our Tech
We have really cool tech - we build our own hardware and use a heuristics-based computer vision approach for classification. We’re the first (and only) company in the world that can detect TV commercials accurately.
Our detection algorithm runs on our custom-designed TV box that we manufacture in-house. We have hundreds of boxes deployed and are installing more every day.
We also have several web apps built in React that are used by our customers, as well as for internal operations.
Our stack:
- Android (Java, c, c++)
- Opencv
- React / React Native
- Firebase
- Google Cloud Functions
- AWS (S3, Cloudfront)
- Bash
- Circleci
You don't need to know all of these, but what you don't know, be ready to learn quickly!
Open Positions at Taiv (2 Jobs)
Ready to start your space career at Taiv?
