SEO & Growth Content Lead

What we’re building
Respan is building the self-driving observability and evals platform for AI teams, used by 60+ YC companies and hundreds of AI teams.

The role

You will own SEO and growth content for Respan, helping us capture high-intent search traffic around AI gateways, LLM observability, evals, agents, and AI infrastructure.

This role is for someone who can turn technical topics into content that ranks, earns trust from developers, and converts into signups or demos.

What you’ll do:

• Build and execute Respan’s SEO strategy
• Research keywords, competitors, and search intent
• Create landing pages, comparison pages, listicles, and technical blog briefs
• Write or edit content for developers, AI engineers, and technical founders
• Track SEO performance and improve what is working
• Work with founders and engineers to turn product insights into content

What you must have:

• Strong technical SEO and content strategy experience
• Strong writing/editing skills for technical audiences
• Ability to prioritize by business value, not just search volume
• Experience with tools like Google Search Console, GA, Ahrefs, or Semrush

Strong plus:

• Experience with AI, LLMs, MLOps, observability, evals, or API infrastructure
• Examples of content that ranked and drove signups or demos
• Experience with backlinks, digital PR, or programmatic SEO
• Background working with devtools or early-stage startups